Colin Bower and Robert Collins Join Fast Growing Digital Marketing and Social Communications Agency
BOSTON, MA -- (PR Newswire - October 6, 2009)NEWS FACTS
- New Marketing Labs -- one of the nation's fastest growing Digital Marketing and Social Communications Agencies has doubled in growth over the last six months recently adding SONY, Cisco, Comcast and Pearson Education to its roster of marquee clients.
- Colin Bower joins as Principal to manage the Agency's Business and Corporate Development.
- Bower has 19 years as a successful business and strategy professional, having advised clients, managed groups and companies across online, digital and wireless platforms.
- Bower was AOL Interactive's Director of Business Development where he was responsible for working with best in class partners to develop marketing and ad campaigns in the information, communications technology and finance verticals.
- Bower has been a successful CEO in the digital media space, restructuring and bringing a European public media company profitably into the digital world by generating new revenue through interactive content development and sales.
- Bower ran a multimillion USD global business division for Arthur Andersen consulting, providing strategy and business consulting services to multinational clients across verticals.
- Robert Collins joins the New Marketing Labs team as Principal where he will lead the Agency's professional services team, advising clients on the best strategy to transform their Company, measure ROI, and design and execute Social Communications programs.
- Collins has 18 years of traditional, digital, online marketing and agency management experience working with global brands, including Novell, Travelocity, Quantum, CyberTrust and Johnson & Johnson.
- Collins is the producer and host of Boston's Social Media Breakfast, recognized by The Boston Globe as one of the Top Networking Forums with guest lecturers sharing and exploring the evolution of digital communications.
- Collins was Vice President of New Media and Account Services with SHIFT Communications prior to joining New Marketing Labs where he developed award winning communications programs, managed their B2B, Technology and Consumer Practice and developed a Digital Content Creation Practice.
- Collins speaks at conferences and universities about the evolving digital landscape and the personalization of marketing to rapidly grow businesses.
Please contact Justin Levy to arrange an interview and/or for additional quotes:
Justin Levy
Office: 781-821-6750
Mobile: 617-365-6462
Email: jlevy@newmarketinglabs.com

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